ROI

1. 3:1 ROI - In Sports Media buys, that's our delivery aim.

2. Targeted Outcomes - In Sports Sponsorships, we strategise with you to get the ROI you're looking for (e.g. that could be via TV exposure, fan engagement, digital ads, social media campaigns, player appearances, club IP usage, etc).

Examples

TripADeal In Cricket

The clever & well planned positioning of TripADeal's ads (see right) ensured prime broadcast and in stadium exposure throughout the entire summer.

TripADeal achieved a 4:1 media value ROI for this media buy.

Seeing this success, the next season TripADeal stepped up and became a sponsor of the Brisbane Heat BBL team.

TAL in the AFL

TAL have been regular media buyers of LED at AFL stadiums because their brand & messaging is simple and impactful. Plus it regularly achieves fantastic ROI - in excess of 3:1 each season.

TAL is now a sponsor of the AFLW code, as well as the GWS Giants AFLW team and many more.

Macquarie University in Football

Macquarie University wanted to align with a premium football team that achieved national & international exposure to engage with existing students, and also attract local & foreign students.

It also wanted to make a meaningful difference in the community and this aligned strongly with Sydney FC's initiatives.